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Access to sports is not equal for all — and it’s all too often women and girls who are left on the sidelines. Playing against lack of access and representation, cultural stigma, and self-doubt, girls drop out of sports at a much greater rate than boys of the same age. With this in mind, adidas created the Breaking Barriers Project to level the playing field and make sports equal for all.
adidas Breaking Barriers and Sportiw are back for their yearly contest to help girls boost their sports careers! After a successful first year, we will once again be helping European athletes better connect to career resources via adidas and the Sportiw platform.